Cookie Policy
Last Updated: June 2025
This Cookie Policy explains how , a company registered at , operates and manages cookies and similar tracking technologies on its website for the Qalexagrand Lodge hotel-casino property located in Edmonton. This policy applies to all visitors who access our website and describes the types of cookies we use, the purposes for which we use them, and the choices available to you regarding their management.
By continuing to use our website, you consent to the use of cookies as described in this policy. If you do not agree to the use of cookies, you may adjust your browser settings or use our cookie preference tool to limit or disable non-essential cookies.
1. What Are Cookies?
Cookies are small text files that are placed on your computer, smartphone, tablet, or other device when you visit a website. They are widely used by website operators to make websites function properly, to improve efficiency and user experience, and to provide reporting information.
Cookies set by the website operator (in this case, ) are called first-party cookies . Cookies set by parties other than the website operator are called third-party cookies . Third-party cookies enable third-party features or functionality to be provided on or through the website, such as advertising, interactive content, and analytics.
Cookies can remain on your device for different periods of time. Some cookies expire when you close your browser — these are called session cookies . Others remain on your device for a defined period of time after you have left the website — these are called persistent cookies .
In addition to cookies, we may also use similar technologies such as:
- Web beacons (pixels): Tiny graphics files that record how you interact with a web page or email.
- Local storage objects: Data stored locally in your browser to enable website features.
- Tracking pixels: Small, invisible image files embedded in pages or emails to monitor behaviour.
- Fingerprinting: Techniques that collect and combine device attributes to identify a browser or device uniquely.
2. Why Do We Use Cookies?
We use cookies and similar tracking technologies for the following purposes:
- To ensure the technical functioning and security of our website.
- To remember your preferences and settings so that your visit is personalised.
- To understand how visitors interact with our website so that we can improve it.
- To deliver relevant advertisements and measure the effectiveness of our marketing campaigns.
- To comply with legal obligations related to responsible gaming and age verification.
- To facilitate reservations, loyalty programme management, and customer account functions.
3. Types of Cookies We Use
We classify the cookies on our website into the following categories. You will be asked to provide your consent for all non-essential categories before they are placed on your device.
3.1 Strictly Necessary (Essential) Cookies
These cookies are required for the website to function and cannot be switched off in our systems. They are usually only set in response to actions you take that amount to a request for services, such as setting your privacy preferences, logging in, filling in forms, or making a reservation. You can set your browser to block or alert you about these cookies, but some parts of the site will not work as a result. These cookies do not store any personally identifiable information.
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| __cf_bm | Cloudflare | Bot management and security protection. Helps distinguish between humans and automated bots to protect the website from malicious traffic. | First-party (set by Cloudflare on behalf of site) | 30 minutes |
| __cflb | Cloudflare | Provides load balancing functionality to ensure website stability and performance. | First-party (set by Cloudflare) | Session |
| cf_clearance | Cloudflare | Stores proof that the visitor has passed a Cloudflare security challenge, preventing repeated challenges. | First-party (set by Cloudflare) | 1 year |
| PHPSESSID / session_id | Maintains your user session across pages of the website so you remain logged in and your inputs are retained. | First-party | Session | |
| cookie_consent | Stores your cookie consent preferences so you are not asked again on subsequent visits. | First-party | 12 months | |
| booking_token | Maintains your booking session and secures the reservation process throughout your visit. | First-party | Session |
3.2 Performance and Analytics Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us know which pages are the most and least popular, how visitors move around the site, and where errors occur. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our site and will not be able to monitor its performance.
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| _ga | Google Analytics (Google LLC) | Registers a unique ID used to generate statistical data on how you use our website. Distinguishes between users. | Third-party | 2 years |
| _ga_[ID] | Google Analytics (Google LLC) | Used by Google Analytics 4 to persist session state and track sessions and campaigns. | Third-party | 2 years |
| _gid | Google Analytics (Google LLC) | Registers a unique ID used to generate statistical data on how you use our website. Helps count and track pageviews. | Third-party | 24 hours |
| _gat / _gat_UA-XXXXXXX | Google Analytics (Google LLC) | Used to throttle request rate — limits data collection on high-traffic sites. | Third-party | 1 minute |
| _gac_[ID] | Google Analytics / Google Ads | Contains campaign-related information for the user. Shared with Google Ads to connect ad activity with website conversions. | Third-party | 90 days |
| _hjSession_[ID] | Hotjar Ltd. | Holds current session data. Ensures subsequent requests in the session window are attributed to the same session. | Third-party | 30 minutes |
| _hjSessionUser_[ID] | Hotjar Ltd. | Identifies a returning user and their session attributes across visits to our website. | Third-party | 1 year |
3.3 Functional Cookies
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| lang / locale | Remembers your language or regional preference so the correct version of the website is displayed. | First-party | 12 months | |
| currency_pref | Stores your selected currency preference for room rates and casino promotions. | First-party | 12 months | |
| intercom-session-[ID] | Intercom Inc. | Allows returning visitors to access their live chat conversations and customer support history. | Third-party | 7 days |
| intercom-id-[ID] | Intercom Inc. | Identifies unique users across sessions for live chat support continuity. | Third-party | 9 months |
3.4 Targeting and Marketing Cookies
These cookies may be set through our website by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising. Please note that opting out of marketing cookies does not mean you will see fewer advertisements — only that the advertisements you see will be less tailored to your interests.
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| _fbp | Meta Platforms, Inc. (Facebook Pixel) | Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Tracks conversions from Facebook Ads. | Third-party | 3 months |
| _fbc | Meta Platforms, Inc. (Facebook Pixel) | Stores the last time a visitor clicked on a Facebook advertisement. Used for ad attribution and measurement. | Third-party | 3 months |
| fr | Meta Platforms, Inc. | Contains a unique browser and user ID combination used for targeted advertising. | Third-party | 3 months |
| IDE | Google LLC (Google Ads / DoubleClick) | Used by Google DoubleClick to register and report user actions after viewing or clicking one of the advertiser's ads, for the purpose of measuring the effectiveness of advertisements. | Third-party | 13 months |
| AW-CONVERSION / _gcl_au | Google LLC (Google Ads) | Used by Google Ads to track conversions through the website and understand which ad campaigns are driving bookings and enquiries. | Third-party | 3 months |
| test_cookie | Google LLC (DoubleClick) | Used to check whether the user's browser supports cookies. | Third-party | 15 minutes |
| muid | Microsoft Advertising (Bing Ads Pixel) | Used by Microsoft to identify unique web browsers visiting Microsoft websites. Used for advertising, website analytics, and other operational purposes. | Third-party | 13 months |
| _uetsid | Microsoft Advertising (Bing Ads Pixel) | Stores and tracks visits across websites so that relevant advertising can be delivered by Microsoft Bing Ads. | Third-party | 1 day |
| _uetvid | Microsoft Advertising (Bing Ads Pixel) | Tracks unique visitors across sessions for Microsoft Bing Ads remarketing and analytics. | Third-party | 13 months |
| tt_pixel_session_index / ttclid | TikTok Inc. (TikTok Pixel) | Used by TikTok to track conversions, optimise ad campaigns, and build audience segments based on website activity. | Third-party | 13 months |
4. Responsible Gaming and Age Verification Cookies
As a hotel-casino operator, is committed to responsible gaming practices. Certain cookies on our website are used specifically to support age verification processes and to ensure compliance with applicable Canadian provincial gaming regulations. These may include session identifiers linked to verified account status and cookies set by our responsible gaming partners. These cookies are treated as strictly necessary and cannot be disabled when you access casino-related sections of our website.
5. Third-Party Cookies and Services
Some cookies on our website are placed by third-party services. These third parties have their own privacy and cookie policies, which govern how they process data collected through their cookies. We do not control these third-party cookies. The principal third parties whose cookies may be present on our website include:
- Cloudflare, Inc. — Security, performance, and content delivery services. Cloudflare Privacy Policy
- Google LLC — Analytics (Google Analytics 4), advertising (Google Ads, DoubleClick), and mapping services. Google Privacy Policy
- Meta Platforms, Inc. — Facebook Pixel and Instagram advertising measurement. Meta Privacy Policy
- Microsoft Corporation — Bing Ads Pixel for advertising and analytics. Microsoft Privacy Statement
- TikTok Inc. — TikTok Pixel for advertising and conversion tracking. TikTok Privacy Policy
- Hotjar Ltd. — Website heatmaps, session recordings, and user behaviour analytics. Hotjar Privacy Policy
- Intercom Inc. — Live chat and customer support services. Intercom Privacy Policy
6. Your Consent
When you first visit our website, you will be presented with a cookie consent banner that gives you the opportunity to accept or decline different categories of cookies. Strictly necessary cookies are deployed without consent as they are essential for the basic operation of the website. For all other cookie categories — performance and analytics, functional, and targeting and marketing — we will ask for your explicit consent before placing those cookies on your device.
Your consent is:
- Freely given: You are not required to accept non-essential cookies to access the website.
- Specific: You can choose which categories of cookies to accept or reject independently.
- Informed: This Cookie Policy provides clear information about each category and the specific cookies used.
- Unambiguous: Your consent is confirmed through a positive action (clicking "Accept" or selecting specific categories) rather than pre-ticked boxes.
- Withdrawable: You may withdraw your consent at any time by adjusting your preferences through the cookie settings tool on our website or through your browser settings.
We record your consent choices, including the date and time consent was given, the version of the policy in force at that time, and the specific categories accepted. This record is retained for the purpose of demonstrating compliance with our legal obligations.
7. How to Manage and Control Cookies
You have several options to manage and control cookies on our website and on your device more generally. Please note that restricting or disabling cookies may affect the functionality and performance of our website.
7.1 Our Cookie Preference Centre
You can update your cookie preferences at any time by clicking the "Cookie Settings" link found in the footer of our website. This will reopen the cookie consent banner and allow you to accept or reject specific categories of non-essential cookies.
7.2 Browser Settings
Most web browsers allow you to control cookies through their settings. You can typically find these settings in the "Options", "Settings", or "Preferences" menus of your browser. The following links provide guidance on how to manage cookies in the most common browsers:
7.3 Opting Out of Google Analytics
You can prevent Google Analytics from collecting information about you by installing the Google Analytics Opt-out Browser Add-on , which is available for all major browsers. This add-on communicates with Google Analytics to indicate that information about your website visits should not be sent to Google Analytics.
7.4 Opting Out of Interest-Based Advertising
You may opt out of interest-based advertising from participating third-party advertisers by visiting:
- Digital Advertising Alliance of Canada (DAAC) — YourAdChoices
- Network Advertising Initiative (NAI) Opt-Out Tool
- Your Online Choices (EU/International)
Please note that opting out through these tools does not remove cookies already placed on your device; it only prevents future targeting based on your browsing behaviour.
7.5 Mobile Device Settings
If you access our website through a mobile device, you may be able to control tracking through your device's operating system settings. On iOS, you can enable "Limit Ad Tracking" under Privacy settings. On Android, you can enable "Opt out of Ads Personalization" under Google settings.
8. Data Transfers
Some of the third-party cookies and technologies described in this policy may result in data being transferred to, and processed in, countries outside of Canada, including the United States and European Union member states. When such transfers occur, we take reasonable steps to ensure that appropriate safeguards are in place to protect your information in accordance with applicable Canadian privacy law, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and the Alberta Personal Information Protection Act (PIPA).
9. Data Retention
Cookie data is retained for the duration specified in the cookie tables above. Where data collected through cookies is processed by as part of our broader analytics or marketing activities, such data will be retained in accordance with our Privacy Policy and applicable legal requirements. You may request deletion of data associated with your use of our website by contacting us using the details provided below.
10. Children's Privacy
Our website is not intended for use by persons under the age of 18. In accordance with applicable gaming regulations, access to casino-related content and services requires age verification. We do not knowingly collect personal data from minors through cookies or any other means. If you believe a minor has provided personal information through our website, please contact us immediately at the address below.
11. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes to applicable law, or for other operational, legal, or regulatory reasons. We will post the revised policy on this page with an updated "Last Updated" date. Where changes are material, we will notify you through a prominent notice on our website or, where appropriate, through your registered account or by email.
We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies and related technologies.
12. Your Privacy Rights
Subject to applicable law, you may have the right to access, correct, or request deletion of personal data collected about you through cookies. You may also have the right to withdraw consent to the processing of your data and to lodge a complaint with the relevant data protection authority. In Canada, you may contact the Office of the Privacy Commissioner of Canada at www.priv.gc.ca or the Office of the Information and Privacy Commissioner of Alberta at www.oipc.ab.ca .
To exercise any of your privacy rights in connection with cookie data, please contact us using the details in the section below.
13. Privacy Policy
This Cookie Policy should be read in conjunction with our full Privacy Policy , which provides comprehensive information about how collects, uses, discloses, and safeguards personal information in connection with all of its services, including those provided through this website.
14. Contact Us
If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies and similar technologies, please contact us:
- Legal Entity:
- Mailing Address:
- Email: info@qalexagrandlodge.com
We will respond to all legitimate requests within a reasonable time and in accordance with applicable privacy legislation.